Joon is a design and fair sale platform that improves the production capacity of disadvantaged groups with modern craft production. In order to facilitate the social and economic participation of women, disabled, migrant-like socially excluded individuals and groups to the society; we provide them with the product design support they need and establish the most appropriate market bridges for their products. With the skill-driven design methodology we have achieved over two years, we design the most suitable product for our beneficiaries’ skills to match the right markets. In this way, our beneficiaries are able to turn their existing skills into livelihoods in a short time. We sell these products that we have developed with our beneficiaries through e-commerce and physical stores. At the same time, we can increase the contribution we provide to our beneficiaries by producing higher amounts through the special product studies for institutions. The change we desire to create is to contribute to the productive and creative lives of individuals who are subjected to social exclusion.